matthevva OP t1_j3wxbg8 wrote on January 11, 2023 at 5:09 PM

Reply to comment by torchma in We surveyed 1k people on the Metaverse and discovered that almost nobody (1.5%) cares about Meta's Horizon World by matthevva

We link to the methodology at the end of the article

Methodology for the “Metaverse Survey”
To get a bird’s eye view of the market, we designed a series of questions that asked about the respondent’s metaverse usage habits (if any) as well as their perception of the technology and its future.
For a more detailed explanation, follow the link here to learn more about our survey process: https://static.bluelabellabs.com/wp-content/uploads/2023/01/Metaverse-Survey-Methodology.pdf

matthevva OP t1_ire5bkq wrote on October 7, 2022 at 11:25 AM

Reply to comment by gamerhubby in Nearly 2 out of 3 people canceled a video streaming service in the last year by matthevva

Here are all the platforms, and % of people that unsubscribed
Netflix
8.55%
Amazon Prime Video
9.46%
Disney+
8.33%
HBO Max
6.59%
YouTube Premium
6.74%
Hulu
2.80%
Paramount+
2.20%
Apple TV+
6.36%
Peacock
1.06%
iflix
0.23%
Discovery+
1.59%
Curiosity Stream
0.45%
Showtime
15 1.14%
ESPN+
1.44%
Crunchyroll
2.57%
Funimation
0.91%
Starz Play
0.98%
BET+
0.45%
Shudder
0.23%
None of the above
33.08%
Other
4.84%
Also, we are not saying that the total number of amazon prime subscriptions went down 9%, because we don't actually know how many people joined prime in the last year. If that was a +11%, the total change would be +2%, for example. But that was outside the scope of our study.

matthevva OP t1_irabmwp wrote on October 6, 2022 at 2:43 PM

Reply to comment by rjwilson01 in Nearly 2 out of 3 people canceled a video streaming service in the last year by matthevva

>Does this include free trials Also , I've cancelled apple+ three times now as I've had device purchases which had it included

Yes I get that, but we specifically asked which services, that were previously purchased, were cancelled. So our data doesn't include free trials.

matthevva OP t1_iraa3cf wrote on October 6, 2022 at 2:32 PM

Reply to comment by das_masterful in Nearly 2 out of 3 people canceled a video streaming service in the last year by matthevva

>livello 1das_masterful · 4 h faI'd really like to see the raw data used here. For example, how many people who are boomers, who are Gen X, Gen Y, MIllenials and what are their preferences? We get told that Gen X is ok with ads, but what about other cohorts?

That way we looked at this was that we isolated each generations age group and looked at the data for certain questions, like the one about ads. There isn't a vast difference in how each group responds – in fact, the trend is the same throughout. But, there are some noticeable differences with Genx compared to the norm.