As a flagship product probably isn't depending on production cost, will likely gradually go down the next year or two if they can scale it up. maybe the tech can be used for budget monitors that struggle getting brighter than 200nits

On the bright side we should see this tech getting used on top range of Tv's this year and eventually become the mid/low range.

I'd say the quest2 with over 15 million(estimates Jun. 2022) counts as mainstream