Gramercy_Riffs
Gramercy_Riffs t1_iwzw69p wrote
The same way the DirecTV deal went wrong. They thought people would bundle services with little to no discount for doing so, and wanted to make the cheapest content possible.
Stankey’s vision for content was 5-10min episodes that people would watch solely via their phones. Old people assuming that they understood trends.
And Randall Stephenson made bad decisions at every turn. This is the company that threw away a huge head start in the Live TV streaming business.
EDIT: Former AT&T employee who heard Stankey’s plan direct from his mouth btw. Not pulling this from my ass.
One of the more publicized stories on this from Stephenson, albeit very much on the Stankey train at the time: https://www.fiercevideo.com/broadcasting/at-t-ceo-cutting-game-thrones-episodes-to-20-minutes-would-improve-mobile-experience
Gramercy_Riffs t1_ix15d78 wrote
Reply to comment by Barfstool_Sports in How Did AT&T's $100 Billion Time Warner Deal Go So Wrong? by ix0WXOeip4V6
You appear to be very upset by this AT&T criticism. Did they raise you as an infant?