The_R3medy t1_iuk37u2 wrote on October 31, 2022 at 10:49 PM

People are going to mock this, but the market for these movies is huge every Christmas. It's a genuinely solid get for Peacock.

teridactyl99 t1_iuk4afl wrote on October 31, 2022 at 10:58 PM

So popular that is a comic-con devoted to these movies that happens twice a year.

dr_buggerlugs t1_iuk9p8c wrote on October 31, 2022 at 11:41 PM

Absolutely. They've got a portfolio of content which is pretty distinctive (as well as the live channels) and as a known brand in it's own right, could drive a decent number of new subs who, more importantly, may be liable to stick around if there is a constant stream of new Hallmark programming...

Like you say, it's going to be easy to mock from some quarters because it's not a huge budget Star Wars or dragon show but strategically, it's a pretty canny move...

Agreeable-Weather-89 t1_iuk8wr2 wrote on October 31, 2022 at 11:34 PM

Quite a lot of old people have internet nowadays, an audience that isn't catered to by Netflix, Amazon, Paramount, Disney.

A reasonable affordable, simple, intuitive streaming service that focuses on putting on, and remastering, classic shows could be a huge hit. Basically no new content, just break into the home of everyone over the age of 60 and see what DVD's they own.