I can't describe how much I hate it. I like a few Ubi titles, but I have resisted downloading any because I don't want a FOURTH store/launcher installed (already have Battlenet, steam, and gog). I came back to PC gaming recently, after going console for about 2 decades, and was sorely disappointed at the current landscape.

Went from just buying the game you wanted and installing it to having to figure out which store even sell the game you want, shopping around because the price isn't the same, and then having to run a launcher and have internet just to play the game that you PAID FOR and should be able to use however you want. Digital music and movies are no different; you still pay the same price, but now if the place you bought it from goes under, you suddenly don't own any of it anymore.