It is not easy to clone Tiktok as Facebook has already discovered after pouring tons of money into it. It is not just about some slick front end or AI or ML or database software. Tiktok has built a unique culture that creates joyful viral trends that American big tech is deeply jealous of. Yes, Facebook and the others are very, very, very JEALOUS of Tiktok - a source of daily heartburn. They aren’t able to simply copy the Tiktok culture by deploying a thousand overpaid Stanford graduates at the problem. Unlike the rest of American social media, which thrives on anger, Tiktok is a place of joy. Yes, the cloned apps LOOK like Tiktok to the T, but the mojo ain’t there. This MUST be said whether you like it or not.