Pie-Otherwise t1_jeemt79 wrote on March 31, 2023 at 1:40 PM

Reply to comment by FreezingRobot in E3 2023 has reportedly been canceled by DemiFiendRSA

Keep in mind, renting a space and staffing an event aren't cheap. Most of these companies don't have a presence in Vegas so they are flying in everyone from the interns setting up the booth to the execs that are there to get face time with other rich dudes.

Like every other tech company, they are also looking for ways to save money. If there wasn't a very clear ROI on the event, it isn't going to get approved.

FreezingRobot t1_jef15c9 wrote on March 31, 2023 at 3:18 PM

Yea, I used to work for Gartner Events 20 years ago, and it was eye-popping to see the major tech companies drop million dollar contracts with us as soon as the event was announced. Apparently they thought the ROI for that was really good, but I can't see that nowadays.

Another thing about E3 was it was mostly aimed at the press and other tech companies. I think a lot of these exhibitors realized that a lot of gamers generally don't trust the press anymore for reviews and would rather see games first hand or through word of mouth.