I was thinking about this the other day and came to the conclusion that they would be talking about how AI needs to help people and work to better peoples lives, stuff like UBI and creating an equal society, basically everything that someone like elon musks existence contradicts. They know at a certain point all the money or power in the world would not make an AI beholden to them, they would have no control over it as their money or influence would mean nothing to it. The AI might even view billionaires as evil, in a world with such inequalities and greed. It makes sense why they would try and play the humanitarian angle in regards to AI, they certainly won't be able to use it for their own gain at a certain point