culnaej t1_j26rz6e wrote on December 30, 2022 at 1:39 AM

Reply to comment by Mr_Mumbercycle in Taking an electric vehicle for a test drive boosts some prospective buyers’ identity as early technology adopters – and that strengthened self-perception translates into a higher likelihood the test-driver will want to buy the car, new research suggests. by memorialmonorail

Did door to door fundraising, and this was part of the pitch. Put the tablet with our little slideshow of the nonprofit and the issues into the person’s hand, wait for them to stop swiping, and then hit them with the ask.

Problem is, most people didn’t know it was a slideshow (and the script didn’t mention it), and it’s not like they get to buy/keep it, so it really didn’t incentivize anyone to join the cause. But the higher ups definitely took their notes from Cutco and the like