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TargetDownrange t1_j8r7n3p wrote

Isn't that a thing for food delivery apps? "Secret restaurant menu's" hiding under a larger brand?

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chasetwisters t1_j8r9dvk wrote

Its almost like a ghost kitchen thing. Right now theres two on Uber Eats, one called The Meltdown and the other The Burger Den, that's located at the Dennys at Broad and Dickens. This is in addition to Dennys being on there.

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panopticon31 t1_j8r9z9j wrote

Because you're 1000% more likely to order a burger from "the burger den" then Denny's.

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fusion260 t1_j8rlww1 wrote

Fuck, I don't know what it is, but my mouth is watering right now just reading the name "The Burger Den."

Still won't try it tho cause I know what Denny's burgers taste like. Of all the burgers I've had, they're definitely burgers.

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reebokhightops t1_j8rx0pm wrote

> Of all the burgers I've had, they're definitely burgers.

This guy burgers.

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_RetroBear t1_j8sv4hs wrote

Honestly. Its been a few years but Dennys burgers were pretty kickass. Huge fucking greasy giant hamburgers. Cooked really well and actually tasted like meat instead of char.

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xZOMBIETAGx OP t1_j8rkzuv wrote

I hate the ghost kitchens. It’s misleading to the consumer. But I figured this was more just to get away from bad press, but maybe they’re trying to just make what they offer more obvious? Idk

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Mikey6304 t1_j8t9tky wrote

Some of them are separate businesses that are renting kitchen space, but most are just rebrands or alternative takeout menus. Wild Burger is Buffalo Wild Wings, It's Just Wings is Chili's.

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smarshall561 t1_j8rdngf wrote

My coworker has been telling me about these strange restaurants that have popped up in delivery apps that all share the same address. He's mentioned a Maggiano's To Go that he claims is unaffiliated with the actual Maggiano's but I haven't looked into it.

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PayneTrainSG t1_j8rkya1 wrote

I believe they're owned by the same company that owns Chili's, so there you go.

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SaltyBarDog t1_j8rtdrq wrote

Didn't Chuck E. Cheese do that? Sold their shitty pizza under a different name.

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chasetwisters t1_j8rujfy wrote

Yep. I've seen them, O'Charleys, and Hooters to name a few have these setups. I think O'Charley's was like Chucks Burgers or something. Hooters first did Hootie's Burger Bar, and now they're doing some Hot Dog thing. chicken tender thing called Chase Elliott Chicken Tenders

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ryseing t1_j8s96j6 wrote

Pasqually's. They're an option locally still.

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jbaky t1_j8rsk3m wrote

A handful of ghost kitchens run out of S&S food marts from North and Southside, and Red Robin and TGI Fridays have ones too for sure

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PrologueBook t1_j8t9lzw wrote

I moved out to Brooklyn from RVA in 2021. Ghost kitchens make food apps and even Google maps a nightmare.

Bodegas will register with generic names and stock images. You have to cross reference, and go to street view to verify everything.

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TheMightyBoofBoof t1_j8sq4tj wrote

Red Robin operates like three of them in addition to their normal restaurant.

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ZestaSarcasticNW t1_j928ctx wrote

IHOP is one now too, thought I was ordering some Mexican Food but got an IHOP Bag and almost flagged my Delivery Driver back was so confused.

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piggyperson2013 t1_j8tjqv1 wrote

As others have said, it’s called a “ghost kitchen”. My partner worked at TGIFs at one point and they had a sushi ghost kitchen inside of it with a completely different name and graphic design

You could also say that Longoven now has a ghost kitchen because they opened Lost Letter within it but I also don’t quite consider that a ghost kitchen because they’re super up front about it and not trying to dupe anyone. Genuinely seems like two restaurants in one now.

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