Oh, this criticism goes way way back:

At a press conference of law school deans in 1998 decrying the annual US News Law School Rankings, then New York University School of Law Dean John Sexton quipped, "If they were asked about Princeton Law School, it would appear on the top 20 -- but it doesn't exist" [1] (Sexton was denouncing the US News usage of reputation survey results from judges, lawyers and law school deans in its ranking formula, expressing doubt over the expertise of some surveyed). -wiki.