Submitted by wkomorow t3_yaqqme in massachusetts
Background: it is more nuanced, but basically if you can subscribe online, you can cancel (not get a refund but incur no further charges online or through a preformatted email), it also provides notification of renews and when you are facing an end to promotional pricing. https://www.connectsafely.org/new-law-will-make-it-easier-to-cancel-online-subscriptions/
Basically it allows you to unsubscribe (stop subscriptions nothing to do with refunds) online.
The basic idea was that CA is such a big market that subscription services would modify their systems to allow all consumers to do their cancellations online.
Reason for question: I cancelled 3 newspaper subscriptions (turned off renews), the NYT, and 2 MA papers. (I like to read multiple papers to get a perspective before the election.) The NYT allowed me to do it online, the 2 MA papers required I call. One paper took about 10 minutes, the other with phone tag took 3 days.
Question: what would it take to enact a similar law in MA?
Action I took: I wrote my state rep and senator, and received pleasant noncommittal form letters in response.
I realize that subscription confusion is big business and making it easy to stop subscriptions online will cost businesses money, but by making it difficult to cancel businesses are also losing money. Subscribers may like their services and want to subscribe, but are weary to even try their products given their prior cancellation experiences. Newspapers in particular make subscription changes difficult. I am not advocating being able to subscribe for a day, but like streaming services we should be able to subscribe for a month and cancel online when it is time to renew.
freedraw t1_itcetjv wrote
Any service that allows you to sign up online should be required to allow you to cancel online. This should be federal law.