What if I want a huge phone with no features?

What if I want a huge phone with X features and not Y features?

What if I want a small phone with X, Y, and Z features?

What if I want a… (insert random iphone configuration)?

… I think you get the point.. we could have a million different iPhone models and go more and more granular with the features to satisfy everyone, or Apple could simplify their line-up so new customers aren’t inundated by 20 different models with names like Pro, Pro max, plus, mini, etc.. it turns into a slippery slope of more and more names that will just get more confusing as more options are added.

I think sticking to a small selection of 3 - 4 models would serve them better. Include the more premium options on the standard size and pro max model, but give the pro max slightly more since it is the flagship of the lineup with the biggest battery.