In some ways it seems as though the metaverse has been more successful out of vr than in vr. These artists are interesting to the younger generation and they can play in groups and interact in person, something that is harder with a headset on. I've seen my kids play Roblox with all their friends on tablets in the same room giggling and talking to each other.

Essentially what I'm hypothesizing is that these artists are using games to form a digital hangout and they're going to the platforms with the most people. It doesn't necessarily effect the way the game plays but does make people visit the game more often. As long as the game updates often and can keep people coming back it can keep the game relevant much longer than it normally would.