I know they cost more but my point is that I’m buying from companies that are well established in the realm of production and innovation. So you typically get what you pay for.

‘Nothing’ is well known for their unique design aesthetic but not much more, and unfortunately for your average consumer aesthetic is not always enough to rationalize a high price tag.

Warranties, name recognition, and public opinion are more important, and Nothing doesn’t compete in that realm as compared to Apple or Google, so they get to charge higher prices.