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craftyixdb t1_iujq00l wrote

Reply to comment by WeDriftEternal in ELI5: Why is mint used for almost every toothpaste even though it feels like it burns your mouth? by Oheligud

I work in market research. What people like or don’t like is a fine finding, but usually we try to go deeper - what are the specific aspects and drivers for that behaviour. “I like this” is not that useful for informing business decisions.

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WeDriftEternal t1_iujq3c5 wrote

Yeah for sure. I’ve done it too. Just keeping it easier to understand

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