Submitted by hcrx t3_yvrix0 in dataisbeautiful
thepaleblue t1_iwgayoa wrote
Reply to comment by redarlsen in [OC] Monthly Active Users per social media platform by hcrx
Google built its empire by being the starting point of the internet for a generation of people. Facebook has replaced that for a billion low-income people who experience the internet entirely through cheap Android phones, and rakes in the ad revenue accordingly. Facebook is the internet for these folks.
JuliePam t1_iwkhbvh wrote
True. For years people have been saying Facebook is dying. I remember having an argument with a colleague who was very convinced that Google+ would wipe out Facebook. Facebook is a force in many countries, it is a lifeline for small one-person businesses. I outgrew my Facebook days, but I like to think it's the only social media that's actually "social" (own opinion). People are free to post whatever they want, and they don't have to be an 'expert' in this or that, they are there to have fun. The other sm just brings the same stress people are trying to escape, LinkedIn is an extension of work - people have to pretend to be professional, Twitter users think they are more "classy" than anyone else and Instagram and Tiktok - I don't know even what to say about those.
redarlsen t1_iwk37ic wrote
Guess it’s economies of scale, poor people aren’t usually the most desired demographic for advertisers.
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