Viewing a single comment thread. View all comments

gamerhubby t1_irbkmba wrote

These figures don't make sense. according to this survey, about 67% of people canceled in the last 12 months... Assuming that there is zero overlap in subscribership among three of the most popular services (very unlikely), these only account for about 26% of the services cancelled. What totals up to +/- 40% of the other streaming services that were cancelled? (Which btw, would also need to have zero overlap with one another)

Also, I have a hard time believing that amazon lost 9% of its subscribers in the past 12 months. According to Statista, Amazon continued to gain household subscribers in the US, each and every year for the past several years.

https://www.statista.com/statistics/861060/total-number-of-households-amazon-prime-subscription-usa/

1

matthevva OP t1_ire5bkq wrote

Here are all the platforms, and % of people that unsubscribed
Netflix
8.55%
Amazon Prime Video
9.46%
Disney+
8.33%
HBO Max
6.59%
YouTube Premium
6.74%
Hulu
2.80%
Paramount+
2.20%
Apple TV+
6.36%
Peacock
1.06%
iflix
0.23%
Discovery+
1.59%
Curiosity Stream
0.45%
Showtime
15 1.14%
ESPN+
1.44%
Crunchyroll
2.57%
Funimation
0.91%
Starz Play
0.98%
BET+
0.45%
Shudder
0.23%
None of the above
33.08%
Other
4.84%
Also, we are not saying that the total number of amazon prime subscriptions went down 9%, because we don't actually know how many people joined prime in the last year. If that was a +11%, the total change would be +2%, for example. But that was outside the scope of our study.

1

gamerhubby t1_irgr163 wrote

I'm still not following the logic here.

Your study cites that it collected data from 1,005 participants. You mention that 'Shudder' and 'iflix' were cancelled by 0.23% of participants, respectively.

0.23%/1,005 = 2.3115... people. I didn't know that a fraction of a person could fill out a survey?

​

Your numbers above also all sum to 100.00%. To be clear, is this to say that each respondent, other than the ones that selected 'None of the above', all claim to have cancelled only one service, and not a single one has cancelled more than one service? (i.e. of those with video streaming services, 33.08% cancelled no services, 66.92% cancelled one service, and 0.00% cancelled two or more services?)

1