WalkerBRiley t1_ix82svd wrote
Reply to comment by Catg923 in I want a law that fines the sign-manufacturing political party $50 per sign left over after election day. by PlentyCommission166
Short answer, yes. Longer answer, it follows the exact same method as marketing does. Has a television commercial ever made you immediately get up and rush out to purchase the product? Probably not. But the commercial plays over and over and over again, to the point you get sick of it. And then you go to the store. And you need hemorrhoid creme. And the only brand you know of is Preparation H. Not sure why, it just sticks out in your brain that it is the best to use for your certain situation. So you buy that because it really hurts to sit on your ass and you gotta get back to watching that TV.
It's all marketing. If there were three names on the ballot and you don't follow politics very much, you will be more likely to pick the name you heard and saw more often.
Catg923 t1_ix8wsiv wrote
Which is precisely why advertising on tv and lawn signs is not good for the democratic process. Brand recognition puts the power of choice in the consumers hands when they go to the butt cream aisle. It puts the power in someone else’s when they use marketing to influence election decisions of the ignorant
Not like any of this is going to change, though
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