browster t1_ix9fxn1 wrote
How will you differentiate from Wirecutter at the NYT?
BuySideWSJ OP t1_ix9jifh wrote
Our aim isn't to compare ourselves to any one particular site, but in general, our mission is to save readers time and money, so we heavily curate our recommendations down to just the best. In our roundup of the best cookware sets, for example, we tested a wide range of sets but ultimately recommended only the three best to buy. Another differentiator is that we don't just tell you how to spend your money but also how to budget and invest. We're unique in that we cover both money and consumer goods products. —Betsy Goldberg, editorial director at Buy Side from WSJ
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