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starstruckmon t1_it7wyxo wrote

Reply to comment by Rodney890 in A.I.-Generated Art Is Already Transforming Creative Work by Gari_305

>So who's gonna direct it? The secretary?

The marketing team? Instead of communicating with a designer they'd communicate with an AI.

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Rodney890 t1_it803a6 wrote

I'm not so sure. Marketers aren't designers and a huge part of a designer's job is to explain to marketing people why something should be a certain way. Plus, I'm not sure a marketing team wants to deal with it. A large reason businesses owners hire photographers and designers is because they don't wanna deal with it themselves, even though anyone can use canva and most people have a servicable camera in their pocket. Plus, designers are responsible for making sure huge campaigns are consistent and it's all documented so everything is always consistent. Something AI aren't doing (yet)

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starstruckmon t1_it816bi wrote

If we're talking about directly using the current text to image generators, thats true. But that's not what I'm talking about.

The real fun starts when you start connecting them to language models

https://twitter.com/jaukia/status/1567914039061217287

This is an example with GPT3. But will get better in the coming years ( year? ) with even more powerful LLMs, especially the multimodal ones that can directly inagine visuals instead of just text that is passed to the text-to-image renderer ( the rendering model might still be used for the final composition but it helps to have the designer model be able to think in actual visual terms ).

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Rodney890 t1_it82noo wrote

And at that point way more then designers will be at risk. Another interesting point is that we can already automate a shit load of white collar jobs.

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