YnotBbrave t1_isog3zr wrote
Reply to comment by Anastariana in CGI-powered ads are coming to Prime Video and Peacock. Both companies demonstrated new ad formats for Virtual Product Placements (VPP), a post-production technique to insert a brand into a show or movie after it's been filmed. by cartoonzi
This can already happen. Amazon contribution is the post-production element, these can be added later, so the director films a clean movie and then management overloads it with the right balance of ads to be nauseating but still sell
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